Logo & Branding
A logo is a symbol or emblem that represents a company or organization. It is often the most recognizable element of a brand and is used on products, advertising materials, and company signage. Branding, on the other hand, is the overall process of creating and maintaining a company's image and reputation. This includes elements such as the company's name, mission statement, values, messaging, and visual identity (including the logo). A strong brand can help a company stand out in the marketplace and create a loyal customer base.
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